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Facebook Ads Course

facebook Video AdsLearn Facebook Ads

If you are looking to learn Facebook Ads, here is a great course you can take. Here is the first video of the course.

If you are interested in taking the full course, here is a link where you can do just that.

Facebook Ads Course

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Nimbus SEO



Nimbus SEO Artificial Inttelligence

Over 1.5 Million Visitors in the last 90 Days. We did it all with Nimbus SEO. Nimbus Artificial Intelligence Coming April 5th 2016.

Backlink Reporting like none other.

Nimbus SEO will go out and collect every single backlink your top 10 competitors have pointing to their sites, so you can simply click, submit your site’s url and anchor text, and get the same backlink power as they do. All in under 30 seconds. Research and save your SEO on-the-go. Nimbus the next big thing in SEO.

SEO Game Changer

Nimbus SEO is this year’s SEO Game-changer tool. The same strategies that generated 500K Uniques and our 250K in revenue per month, were built into Nimbus SEO. Now your customers will be able to rank for REAL buyer-intent keywords, that are specific to each of their Industries (YouTube, eCom, Digital Products or Local SEO), with the assistance of Nimbus’ Artificial Intelligent SEO Assistant “N”, that will help your customers map out a brilliant and simple “do this, then that” SEO Strategy to get the traffic to their specific niche.

SEO on the Go with Nimbus

SEO in your Pocket. Research and save your SEO on-the-go. Nimbus only requires a browser on ANY device and an Internet Connection to deliver and save your SEO Research. Simply access your browser of choice, enter the keywords you want to rank for, and Nimbus does the rest, from any mobile device. No software or app installation required.

Do not miss out on Nimbus SEO’s huge launch. Sign up here

Nimbus SEO

What started as a never-before-seen keyword tool with not only its own Proprietor Ranking Algorithm developed by SEOs who pull in 500K Uniques and $250K in revenue PER MONTH, and about the top 6 other major tools’ functionality out there, at about a quarter of the price PLUS our own 100% accurate analysis of rankable keywords…

…ended up becoming a Cloud-Based Artificially Intelligent All-SEO Research tool that not only researches based on your specific niche (YouTube Videos SEO, Local SEO, eComm/Shopify SEO, or Digital Product SEO), but it also determines the Best SEO Strategy to follow to outrank any site if suggests keywords in your niche for.

Nimbus considers:

If you’re ranking for a pair of binoculars for your eComm store, it suggests keywords and the backlinking necessary (down to how many IPs from a blog network you need, and the type of backlinks) based off of literally other million other similar buyer-intended keywords that have gotten sales, but discerning the ones that are the easiest to rank, yet have still a tremendous buying power. (We’ll be showing a case study on this very thing, soon)
If you’re ranking for a client, it goes out and determines the intent of your niche and suggests keywords to generate leads the fastest way possible
Same logic for YouTube Videos, and Digital Products with Bing and Google
We developed a character called “N”, that not only shows you around the entire site and suggests paths to have the best SEO strategy for your site to rank high and fast, but if you get stuck, it will also recognize your behavior and suggest different steps to take to achieve the best possible results within your set parameters

We’ve also added our own on-site SEO analyzer, where you’ll add your url, and tell you what else on your site you need to do to perfectly SEO it and get perfect results. And it’s better than any plugin in that it is highly related to the ENTIRE SEO strategy you’d be following, based on all the steps you’ve taken within the tool

Finds untapped money keywords that rank easily -> determines the SEO Backlinking Strategy -> Makes sure your on-site SEO is on point. And all you have to do is follow the steps.

No more guessing. No more useless countless keywords you don’t know what to do with, and if you get stuck, N is there to help you along the way.

It even saves your favorite keywords for later, while you research them in your car on your way to the coffee shop, with its powerful cloud-based set. Simply log in, search, save for later, rank.





The Road Made for You

To Get Vidgeos Click Here

Explandio Video Creator Review

If you are looking for an inexpensive way to do video marketing, explainer videos or whiteboard videos you should look into Explandio Video Creator. This is a very affordable video creator that gives great results and it is pretty easy to use. It combines the features of VideoMakerFX and Video Sketch Pro.

Here is a review of Explandio Video Creator and if you are interested in buying just click the link below.

Buy Explandio

Excellent Video Marketing Ideas

Looking to increase your business profit margin? Look no further than video marketing! It will help you get recognition and make sales when you do it right. There is much to learn, so get started by reading this article about incorporating video marketing ideas into your advertising regimen.

Short and Sweet

If you’re going to make a marketing video, keep it short and to the point. In today’s world, viewers’ time is more valuable and scarce as ever, so you have less time to hold their attention. Long videos should be cut up into segments and posted every few days as a series.

No Fear

Don’t fear video marketing. A decent camera is all it takes to start! There are several things you can do on video including product demonstrations and talking about how the product in question is made.


If you use YouTube, use its editing features. For example, it’s possible to add annotations onto your videos. Use this feature to add some information, share a coupon code or a link to your site.

People online today have short attention spans. That’s why the first few seconds are so important. Provide something almost immediately that draws your viewers in.

Ignore YouTube….NOT!

Don’t ignore YouTube. Video marketing campaigns should begin on this site. One reason is because you’ll obtain free video hosting. This is also a very popular website. It is the most widely visited video site on the web, and it has the reputation of being the second most widely used search engine for videos.

Video Demonstrations

Make videos tailored to your products; if certain ones are harder to use, make videos demonstrating their use. By demonstrating a difficult product, you will solve existing problems as well as prevent others. Customers will see the use of your product and be more likely to purchase it.

Everyone Involved

Get your employees and coworkers involved in your video marketing efforts. Choose an upbeat person who can perform well on camera and be verbally clear. Don’t hesitate when deciding to use more than one person.


If you are hosting the video on your website, have a subscription form for your mailing list right below the video. When people see the video, they may want to learn more, giving you the best opportunity to promote your product.

Click Away

Take a video camera with you if you are visiting a public event such as a convention or trade show. You may get a chance to conduct some expert interviews or just shoot footage of the event itself. If you are presenting your products or talking in public, have someone record it.

Honesty Matters

People desire honesty from companies. You should talk about things you care about and never lie to your audience. By being natural and speaking with authenticity, people are going to be more likely to enjoy the video as well as more likely to come back in the future to view more of your videos.

Now, you are well prepared to devise a successful video marketing strategy by using these video marketing ideas. If you incorporate it strategically into your plan, you can boost your profits with minimal input. Keep in mind the pointers you have gleaned and pursue your marketing strategy.

If you would like a free marketing video sample just click here!


Importance of Video Marketing Online

Interesting, informative, and unique visual content arouses greater attention than the written word. An Internet marketing strategy with special focus on visual content will work better in promoting a business or brand than any other form of marketing. The number of viewers watching videos online is rising exponentially, thus drawing attention to the importance of video marketing online for promoting a brand.

Benefits of Online Video Marketing

A survey conducted by Borrell & Associates claims that online video spending is likely to account for over 1/3rd of total online advertising in the next five years. Online video marketing can help establish a strong online presence and five-star reputation, drive better engagement, raise brand awareness, and improve sales.

  • Attract Audience

Visual content is more interactive than the written word, a banner, or even a photo ad and attracts a larger crowd of interest. Moving animated objects attract attention and appeal to a larger audience base. Using sight and sound in a video, you can connect emotionally with viewers through storytelling. Prospects can find out more about a product through a video and compare the same with that offered by the competition.

  • Expand Reach

Video marketing online can help expand your reach. Prospects often find it hard to read through the written text. Contrarily, they find videos attractive and enticing to watch. An informative, compelling video can help spread the word about your brand faster than the written word and get the attention of your potential customers.

  • Create Trust

A personalized video will show the human side of your business. When real people appear in a video, it automatically translated into trust of viewers. With ever-increasing competition in the business world, the trust factor can make all the difference. A business that can create trust in the target audience has a higher chance of standing apart from the competition. By mixing online marketing strategies with video marketing, you can place your brand ahead of the competition and establish your business as a leader in the industry.

  • Establish Yourself as an Expert

A business that can provide its audiences with informative, engaging videos is considered a leader or an expert in the niche. The future of video marketing online is bright, and if you can come up with good videos for your marketing strategy, your business will get an extra boost of credibility, as your audience will consider you as the go-to source for finding solutions to their problems concerning your industry.

  • Rank Higher

It is no secret that video marketing is the hottest trend in the online marketing world. One of the hottest online video marketing facts that will simply blow your mind is that websites with visual content have a greater chance of ranking higher in the search engines than those that focus on written text alone. Such websites thus have better customer reach and increased traffic, and improved awareness of their brand and products. Google owns YouTube. The higher your video ranks in YouTube, the higher its authority and the better its chances of appearing higher in keyword searches.

If you place a good video ad with an effective call to action, it will help increase your sales. Informative, engaging, and interactive videos instantly go viral, thus increasing the number of your potential customers. The future of video marketing online is bright and that of your business as well!

Video Marketing for Local Small Businesses

Video marketing can help your small business penetrate the content deluge and give you an edge over the competition. In this age of cut-throat competition, video gives you the opportunity to create a dynamic local video marketing campaign to interact with prospects and allow them to know your business better.

No other type of marketing form stands on a par with video marketing when it comes to creating an impact on the target audience and generating sales. In fact, according to the Forrester Research Group, video is 53 times more likely to rank higher in the search engines than text pages. A website with short video clips receives almost three times as many clicks as those that are flooded with mere written text.

Marketing Business Ideas

While creating a marketing plan, small businesses must look for exceptionally creative local video marketing ideas that are conversion-driven, customer focused, awesome for customer engagement, and can solve customer problems.

  • Short and interesting

Viewers have an attention span of about 30 seconds. Let your advertising or branding video include the most impactful message within the first 30 seconds so that your target audience gets to see exactly what you want them to know about your brand.

  • Call to action

No content, whether text or video or image, can create an impactful impact on the audience without a call to action – something that will lure the viewer into clicking and coming back. Don’t forget to include your contact details, including address, phone number, website and e-mail. You might want to include a map to enable your prospects to find your brick and mortar building easily.

  • Optimized videos

Video marketing is one of the best ways for advertising small businesses and to dominate your local search rankings. As a small business, your focus should be to create high quality videos optimized for selected local keywords that have the most traffic. Do not forget to place the keyword in the video description, title, and meta tags.

  • Distribute videos

Promote your video through every possible marketing channel, including social media, email, online ad campaign, and YouTube, to spread the word about your brand and attract audience. Do not forget to include your video in your own website. Your video should be ideally placed to enable prospects to easily view the visual content when they visit your website and get an impression about your brand.

  • Combine video and images

Video marketing is all about creating an impact on prospects, convincing them to make a purchase, and turning leads into sales. Including still images of your products, location, and employees, or anything that may interest target audience will add variety to your visual advertisement.

  • Personalize

Local video marketing will create a greater impact on local audience. Let your video speak for itself by including a personal message, customer testimonial or recommendation, or a series of staff interviews, making a convincing form of video content. Your audience trusts customer testimonials more than any other form of marketing.

One of the best marketing business ideas is to use your online video as a great visual representation of your business to show your customers what they don’t usually see in order to generate interest. You can add your video to the local online business listing and stand apart from the competition.

YouTube and Your Business

YouTube has become the second largest search engine after Google. The online video hosting service enables greater customer interaction and engagement. In fact, YouTube is increasingly being used as a marketing tool for businesses that allows you to promote your brand and products through visual content. As a business, you can use YouTube marketing videos to

  • express your brand image

  • promote products/services

  • launch a new product

  • monitor customer feedback

  • help customers spread the word about your brand

  • attract a wider customer base

YouTube Marketing Tips YouTube Marketing

No business can dare to ignore social media marketing these days. And YouTube offers you one of the best platforms to spread the word about your brand and give your prospects a clear picture of your products in action. Use visuals and sound to create a compelling marketing or storytelling tool for your business to attract visitors, generate interest, and build customer trust.

  • Optimize: By optimizing videos for targeted keywords, you can use YouTube marketing service to rank higher in the search engines and get fast results. Once a video ranks higher in YouTube, it is more likely to stay there for longer periods and thus help drive more traffic to your sales funnel.
  • Demonstrate expertise: By uploading video tutorials with visual tips to use your products, you can demonstrate expertise and establish yourself as an expert in the niche, thus attracting a wider audience.
  • Save Bandwidth: By embedding video content in your website through YouTube, you will be saving your site’s bandwidth, without slowing down download speed for customers.
  • Leverage Successful Events: By showing video footage of successful events or promotions using YouTube, you can easily leverage the power of visual content to engage prospects, attract target audience, and drive sales.
  • Find solutions to customer problems: By including visual message about solutions to certain common and not so common problems related to your product usage, you can make it easier for prospects to use your products conveniently. YouTube videos give you the best tool to establish yourself as a leader in the industry. A video can be used to troubleshoot a common problem with your product or address a frequently asked question about your brand or product. Grab the opportunity to show customers how to deal with the problems, rather than letting them go to the competition to find an easy way out. Show them all the tricks of the trade to establish your brand authority.

Do not forget to add subtitles or closed captions to your videos. After all, not everyone can view or hear videos the same way. By including the written word, you will go that extra mile and create an edge over the competition that merely uses visual content. As a powerful branding tool, YouTube marketing videos allow you to capture visual attributes of your product that create a first impression on prospects and help you generate engaged, well-targeted traffic for your site. If you’re looking for an easy way to expand your business reach, use YouTube marketing service to promote your brand today.

Here is a nice video on YouTube Marketing with some very good tips.


Tips on Creating Marketing Videos

A high-quality video posted on your site can help draw attention of prospects to your business and brand and seamlessly convert leads into sales. In fact, storytelling through video marketing has become a crucial part of marketing that helps create awareness for brands looking to make an impression on their target audience, build brand image, and drive sales. According to Cisco, 66% of the total mobile traffic will be video by 2016.

Here are a few tips on creating marketing videos:

Show your personality

Your company video will be the first thing viewers will come across on your website. It is therefore important that your video reflects your company personality and brand. Show your prospects that you are made of real people that are best suited to help them find the solution they are looking for. It is especially true if you own an ecommerce store that specializes in local products. A compelling video that engages your prospects has a greater chance of becoming viral and converting leads into sales. Since online video is the future of local advertising, local video marketing will help create the buzz about your brand and bring prospects closer to your business.

Create a compelling message

What is your unique selling proposition (USP)? While creating marketing videos, it is important to clearly define your USP and show the audience why you are unique from the competition. It’s your USP that will set you apart from the crowd and give you an edge. Focus on the selling points that will make the video popular and help in the conversion of viewers into buyers.

Don’t target a viral video

One of the best video marketing strategies is to focus on making a conversion or engagement video to make for a successful campaign. Focusing on making a video viral will be like sounding death knells for it, as your focus here will be only on distribution, not returns. If you focus on increasing engagement with prospects, it will help improve conversion rates and indirectly contribute toward maximizing ROI.

Keep videos short

Shorter videos are attractive enough for people to watch the whole thing. Contrarily, the longer the video, the less attractive it will be to viewers, as after a certain point of time, there is a drop in the engagement level. So while creating marketing videos, it is critical to keep the video short and the content as concise as possible to raise the engagement level. However, for longer videos, one of the best video marketing ideas is to consider a harder stop, instead of a meandering wrap-up, so that viewers do not drop off the video and continue to stick around to see your call to action.

Optimize for YouTube

YouTube Optimize YouTube is a crucial part of the video marketing SEO strategy. Statistics show that 20% of the prospects aren’t viewing television, but they are closely watching YouTube. As the second largest search engine, YouTube attracts significantly huge traffic. Prospects interested in your brand or niche will explore YouTube to look for relevant products or services. If your video does not show up in YouTube, you will be losing out to the competition.

With a video marketing SEO strategy focusing on providing value to the prospects, you have a better chance of staying one up on your competitors. Google tends to favor informative video content compared to strictly sales videos.

The Benefits of Online Video Marketing

Are you running a small business and looking for ways to attract more customers? We have just the answer for you: online video marketing. Research shows that online video marketing is one of the fastest rising advertisement methods out there, and people greatly benefit from investing in a quality explainer video to promote their business. Living in today’s world, you may already have considered online video marketing as a great option, but if you still need convincing, let us help you out:

The Oomph Factor

Video adds an extra dimension to your online ad, and in a mere two to three minutes, you can relate your concept better than you can in the limited space you would get in a magazine or news print advertisement. Videos are stimulating in a way that text isn’t, as text requires more focus and time, which most users just aren’t willing to spare out of their fast-paced lives. That’s why more and more businesses are turning to online video marketing for their promotional needs.


Like we said before, more and more businesses are jumping on the online video marketing bandwagon every day. This means that most of your competitors have already utilized the power of their video, and are taking away clients from your business because they’ve got a more effective marketing method. Don’t let them take away the customers that should be yours; it’s time to up your game and meet them head on by getting on the same level. Invest in a good quality video to promote your business and also gain marketing advantage.


Humans need emotional cues to help them make decisions, and text can take too long to convey the same kind of emotion that video can in a short period of time. That’s why books can be about a thousand pages long, and the movie versions are just 90 minutes long. Video allows both our brain’s auditory and visual senses to be simulated, and we pick up on music, body language, colors, and movement, all of which register more deeply with our systems, and stay with us for longer.

The Human Aspect

A video allows the potential customer to see you on screen, sharing your story about your work, and allows connections to be forged on a humanistic level. This means that once people can put a face to a name, they are more willing to trust you and your company. Your credibility rises, and people start to see you as an honest business that they should become a part of.

Quality online video marketing is sure to bring attention and increased sales to your products or services. You’ve been thinking about it, and now it’s time to act on it.

Here is a sample explainer video:

Explainer Videos

Why Explainer Videos Are So Popular

Think about when you’re downloading an app from Google Play or the App Store. You find one that seems right but you’re not sure how to work it, so you immediately turn to the few pictures provided in order to gauge the layout and functionality. Your eyes then automatically search for a video that explains how the app works, and if there isn’t one, chances are you’ll move on to the next app on the list. That’s how people view your business. Here’s how having explainer videos on your site’s landing page will help you:

Short Attention Spans

Nobody wants to read through pages and pages of material to find out what it is you actually do. If there’s a conveniently located video that one can watch to get an idea of the business, without feeling like they are watching a commercial, your customers are sure to increase. When creating anything for the internet, you have to keep in mind that all your viewers/readers probably have tens of tabs open, all vying for their attention. Explainer videos, however, are shorter and more informative, and more people will watch that instead of reading what seems like endless text.

Motion Detecting

When we go through the internet, all we see are words and numbers, and more words. But, from an evolutionary standpoint, our brains are actually designed to sense motion. Most flashy ads are placed in columns surrounding the text because our peripheral vision is excellent at picking up any signs of movement, and our attention automatically shifts. So when given the option to watch explainer videos, and let our brains absorb the information automatically, why would we choose to pore over text and do the heavy duty ourselves?


When it comes to press coverage, you don’t want the message of your company to be skewed by misinterpretations. Using explainer videos usually means that the link will be embedded and shared, so your potential customers see and hear and experience exactly the story you want to convey. This way, no matter where the message goes, it always stays the same, and tells your story the way you want it told. If one tries to explain what you do in text, and makes it seem much more complicated than it really is, it will turn away many people. Explainer videos always convey the right message quickly and easily.


Videos are easy to share on multiple social media platforms. So are articles, but if your Facebook friends shared an article on a new start-up, how likely are you to read it? A video, however, can be embedded right into the site, and can be played directly from your news feed, and so, you’re more likely to click on it. Videos can, therefore, go viral, and attract thousands of new customers. However, virality shouldn’t be your main focus when creating the video, and you should stick to ensuring that it is easy to view, and informative.

Turn to us at Pro Video Advertisements, and we’ll help you create some Explainer Videos for your products and services, so you too can experience the magic of online video advertisement, and see your business improve drastically.

Here is a sample explainer video created by Pro Video Advertisements for a Towing Company in Chicago.

If you want to see more explainer videos visit our Sample Page

Video Advertising for Businesses, Quality Counts

More and more businesses are starting to invest in good quality explainer videos and video advertising to promote their products and services. If you run a small business and need all the publicity you can get, video advertising may be the solution you’re looking for. The benefits of video marketing for your business are many. Here are a few reasons which might convince you to hop on to the video advertisement trend and start promoting your business today:

Jumping on the Video Advertising Bandwagon

Video is the true storyteller of our age, and the average American is viewing more and more videos on a daily basis. YouTube, Vimeo, Vine, and Dailymotion exist only so they can relay videos to us, the hungry consumers. Apart from that, social media sites and apps are fast incorporating videos, so that the everyday consumer is watching videos on Facebook, Snapchat, Instagram, and other sites they use regularly. In such an age, not having video on your site makes you seem out-dated and not in touch with what’s going on. People, therefore, see you as less credible and rather old-fashioned. Jumping on the bandwagon, in this case, is a good idea for you and your business.

Enhancing Your Reach

Videos are easy to share, and allow your marketing campaign to reach far and wide, attracting more customers. You can also place your ads on different websites that you know people visit every day, and on popular social media platforms. You can also place your ads on streaming websites, because that’s how most people watch TV shows and movies nowadays, with very few people taking out the time to watch television. Video advertising also means that if you ever get any press coverage, the link to your video will probably be included, allowing viewers to hear your story in your own words, the way you want them to.

Appealing to the Absent-Minded

This age of video and animation has also managed to shorten the average person’s attention span. Nobody is willing to sift through lines and paragraphs of text just to get an idea of what a business does. If in the first two minutes it’s not apparent, or if the ad fails to pique the viewer’s interest, they’re likely to move on. Videos intrigue people, and manage to tell a whole lot more in a couple of minutes than a whole page of text can. Have you ever found yourself halfway through a page of reading, and still have no idea what you just read because your mind started to wander? Videos make sure that people’s attention stays just where you want it to.

It is, however, important to make sure that the video is of good quality, and is brief. The internet is riddled with low budget, and amateur videos, make sure yours stands out among the riff raff. For the best video advertisement, turn to us at Pro Video Advertisement, and we’ll meet all your video needs.

Here is a sample Explainer Video found in YouTube. This video was create to help students to register.

Note this video was not created by Pro Video Advertisements

Video – Storytelling in the Modern Age

Video Marketing is the art of storytelling for your businesses’ through video. Regardless of our technological advances, the art of storytelling is one that will never die. It has evolved through centuries, and no longer means what it did to our ancestors: gathering around fire while the elders tell tales of past magic. The art is ever changing, and evolves with time and technology. Today, we tell our stories through video, and take our viewers on a journey with us as we convey our message visually, through motion. In the modern age, our art means that instead of telling, we can show; and as all the greatest storytellers will tell you, that’s the sign of a successful story.

How We Tell Stories Today

As we move towards the future at lightning speed, our brains are getting accustomed to processing large quantities of information quickly, and we are constantly searching for innovation as we continue to leap forward. That’s why, we are averse to anything that will hold us down for too long, and are always looking for static and movement. Simple stories, the way they were told in the past, through words and text and time-consuming dialog, just don’t hold our interest anymore. This holds true in video advertising also. Today, we need to see them, feel them, and experience them, instead of reading them. Today, visual triumphs textual, and so, the video is born.

Why Video?

Our brains are hardwired to pick up on motion. That’s why the cinema has always been popular, and continues to grow as an industry; and that’s why commercials revolutionized the world of advertising. The next big step to come our way is the explainer video, which allows manufacturers and business owners to use video for storytelling, and help us, the consumer, understand exactly who they are and what they can provide for us. This way, we don’t limit storytelling to authors and filmmakers; with these little videos, we understand that each individual has a story.

Maya Angelou once said, “There is no greater agony than bearing an untold story inside you”. For us to believe that only certain people have the right to tell stories is elitist and wrong, and with video marketing, everyone can bring forth their message, and relieve their agony.

What is Your Story?

If your business also believe that everyone has a story to tell and that today, everyone is allowed to tell theirs through video, contact us. We will help you create the perfect video to convey your message to the world, and declare your purpose. Nobody should have to suffer the agony described by Maya Angelou, and nobody should feel as though their life and their work are not worth sharing with the world. Whether you want to attract customers, attract like-minded people, want validation, or just want to show the world that you exist and have something to say; nothing should stop you. Contact us, and we’ll make it happen together.

5 Important Components of a Great Explainer Video

Explainer Video.

Do you want to present your product or service in an fresh, modern and effective way while at the same time capturing the attention your intended customer or client?

We’re not talking about old fashion, boring corporate videos or commercials. We mean a compelling video that is entertaining, an attention getter, and also professional.

We are talking about the new way of marketing. We are talking about animated explainer videos. You need to also remember, your customer’s attention span is 3 minutes or less.

Meet the Explainer Video

How did the explainer video come to be?

No one knows for sure, but we suspect it was a combination of influences from the Internet and Technology Era combined with the need to tell stories in a new way. The voice of the explainer video is a good story teller. You know like that Uncle that always had a great story to tell. Amazing and fantastic but also true.

Even though there are many explainer video software packages and explainer video templates that make the job of creating explainer videos a lot easier, it is just not that simple. Explainer video cost can be overwhelming if you use an explainer video production company. If you do it yourself it could become a daunting task.

Either way it makes good business sense to understand the components of a good explainer video production in order to make good business decisions.

Listed here are 5 important components of an explainer video:

  1. Know Your Target Audience –

    The golden rule of any promotion. All orators, politicians and debaters know this. Understanding your audience will help you deliver the right words and images to please and entertain them. You know your niche, you should know your audience within this niche.

  2. Use Normal Speaking Language

    Consider the way you would clarify a concept or idea to a family member or neighbors. This is actually the type of language you need to use inside your video. This ties into the first component of knowing you audience. It is important for the video not to appear to be a marketing or sales hype. Utilizing the same speaking language your audience is used to hearing will help capture the attention of your audience while instilling a reason for them to like your products or services.

  3. Make it Simple

    It is normal to want to stuff as much info as possible about your product or service in the video. When creating an explainer video less is much more. Create a summary of all of the advantages worth focusing on. You should try to explain your products or services in the firs 5 phrases in a way that will capture you audience. The first 30 seconds are crucial so they will not click away. Once you have gotten your audiences’ attention you want to give your audience sufficient info to lure them with out boring them.

  4. Determine Discomfort Factors and Solve Them

    Everybody loves a good tale and each good tale includes adversity and courage. Probably the most persuasive method to connect your audience would be to rapidly present the problem or crisis and then show how your products or services can solve this problem. Focus on clients’ discomfort factors and just how their life could be a lot better if they utilized your products or services.

  5. Produce Motion to Create Action

    The easiest method to amaze your audience would be to produce a video that demonstrates how your products or services will benefit them. Throw them directly into the experience as though they were going through it motion3right then and there. The visible story can make your audience really feel linked and more prone to recommend your brand name. Never, ever forget to include a call to action. Tell them what they should do right now to solve the dilemma.

Here’s one particualr nicely-performed explainer video. Take a look:

Want to see more explainer video examples Click Here Examples

If you have any questions you can email me at